Case Study:
Yoga South

An image of the ASR Law Firm Logo, created by Not Fade Away Marketing.

Yoga South is the premier Boca Raton Yoga Studio, inspiring yoga practiciners in South Florida for two decades.

After years of dealing with an antiquated website, Yoga South decided that it was time for a new responsive website to better serve mobile and tablet-based members of their yoga community. The main goal in this website redevelopment project was to create a professional, easy-to-use website that could better attract potential qualified leads no matter how they access this local online business presence.

Not Fade Away was brought on board to help with digital strategy, consulting and ultimately, responsive web development and Local SEO. The end result is a professional, responsive website that is ranked #1 of local yoga studios in competitive local keyword rankings.

Project Goals

Modern Look & Feel

Responsive Web Technology

Content Development

Search Engine Optimization

Improved Visitor Engagement

Class Schedule Integration

Ranked Independent Yoga Studio in Boca Raton


Lower Bounce Rate on Overall Visits


Increase in average time on site per visit

The objective

Yoga South was tired of dealing with a slow-loading, antiquated web presence that didn’t present the professionalism of their hardcore yoga services.

After meetings with the founders of Yoga South, Not Fade Away helped to create a vision of the company web presence that helped to better capture the feel of this long-standing yoga studio in the heart of Boca Raton.

This vision included custom content development to better tell the story of Yoga South, responsive website development, and local SEO services to help Yoga South perform more in line with their premier status as Boca Raton’s favorite yoga studio.

The Results

In the time since the new Yoga South responsive web presence was published, Yoga South can now be found at the top of organic search results for keyword related to Boca Raton Yoga. 

With #1 placement in Google Maps, and the first organic position of any independent Boca Raton Yoga studio, Yoga South’s organic rankings now more closely relate the prestige of this local, long-standing fitness center.

An image of the organic results of Yoga South of Boca raton.
A after photo of the new Yoga South website on a iMac mockup from Not Fade Away.
A before photo of the old Yoga South website on a iMac mockup from Not Fade Away.

What this client has to say about Not Fade Away

James Kigar

Owner, Yoga South

“”Not Fade Away Marketing” was amazing, from our initial consultation throughout the whole process. They patiently and skillfully took the time understand my needs and educate my choices in developing the marketing and web site strategy. Their depth of knowledge and creativity is endless. I am extremely grateful for all they contributed and would highly recommend their services to anyone in need.

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